Orchestrating Success: How Video Storytelling Elevated Classical Music Collection Japan
Case Study: Classical Music Collection Japan (CMCJ) by A&S
Classical Music Collection Japan (CMCJ) is dedicated to elevating Japan’s music industry promotion by showcasing world-class performances and cultural experiences. Through concert and event videography, Eiwa Media has helped CMCJ capture the essence of its mission—bringing Japan to the forefront of the global classical music scene.
By producing high-quality classical music event video productions, we have strengthened CMCJ’s arts and culture video marketing, creating visually compelling content that enhances brand value and attracts international audiences. This initiative leverages cultural branding through video to foster deeper engagement and expand partnerships in the classical music world.
CHALLENGES
► Building Visibility and Drive Sales – How to promote events that don’t exist yet and drive ticket sales.
► Establishing a Brand – Helping a startup create a strong reputation through high-quality video content.
"Their ability to translate our vision into compelling video content has not only elevated our brand but also fostered meaningful partnerships within the classical music industry.
From concept to execution, their professionalism, creativity, and deep understanding of storytelling have left a lasting impact.
We couldn’t have asked for a more dedicated partner to bring our initiative to life."
Risa ISOBE
CEO Art & Space
OUR SOLUTION
► End-to-End Video Production – Providing a one-stop solution tailored to their needs.
► Promotional Videos – Designed to drive engagement and ticket sales.
► Portfolio Development – Creating a visually compelling video portfolio to attract partners and investors.
► Case Study Videos – Showcasing success stories to strengthen credibility and brand positioning.
Pre-production support, online meeting, scheduling, and location scouting.
On site shooting, camera settings, BROLLS recording
On-site coordination and direction: we took care of the interviews and overall coordination in English, French, and Japanese
RESULTS
► 10+ Events Covered, in Paris, Kyoto, Tokyo, Nikko including:
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Live Concerts
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Reception Parties
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Cultural & Arts Events
► 20+ Videos Produced, covering:
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Event Promotions
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Company Presentations
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Concert Footage
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Social Media Content
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Case Studies
► Impact & Achievements
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Successful Initiative Launch
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Expanded Partnerships & Brand Awareness
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Enhanced Social Media Presence
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Elevated Brand Value
CMCJ Brand Presentation Video
Short format for Social Media
Brand Activation
CMCJ Event Promotion Video
Classical Music Event Video Production
Arts and Culture Video Marketing
Japan Music Industry Promotion
Concert and Event Videography
Cultural Branding Through Video